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‘Cuddle class’ grabs the attention, but economy in Air New Zealand’s 777-300ERs is still set at 3+4+3.
The four Air New Zealands…
AUTHOR: John Walton
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… and their passenger experience inconsistency
Air New Zealand has successfully sold itself as a quirky carrier at the end of the world with fun safety videos, viral marketing and a dose of “sweet as” Kiwiana.
Yet the fragmentation of the airline means that its passenger experience is inconsistent.
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