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Business aircraft benefits proven – GAMA

written by australianaviation.com.au | September 27, 2009

The General Aviation Manufacturer’s Association has welcomed a report which claims that American companies using business aviation outperform those without aircraft on a number of measures.

“It’s no surprise that America’s best-performing and most-admired companies rely on business aviation to provide concrete and unique competitive benefits that are reflected in shareholder and enterprise value,” said GAMA president and CEO Pete Bunce.

The study’s authors examined how companies included in the S&P 500 performed in revenue growth, profit growth and asset efficiency from 2003 through 2008. “In conducting this study, we found that companies using business aircraft outperform non-users across every key financial and non-financial measure of business success,” said the study’s lead author, Michael Dyment, managing director of NEXA Advisors.

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The business aviation industry in the United States has suffered over the past two years as the general public and US congress has attacked the perceived largesse of some managers of non-performing companies. This has seen manufacturers such as Dassalt Falcon and Cessna’s range of business aircraft come under significant pressure, with some companies forced to cancel or defer their orders. As such, a number of manufacturers have launched major marketing campaigns to address this poor perception which in most cases has promoted the efficiency and increased productivity that business aircraft can bring to an organisation.

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