The Brisbane suburb of Eagle Farm has been renamed ‘Brisbane Airport’, in a bid to provide better recognition and consistency for the airport precinct.
The 2700 hectare airport precinct is home to over 360 businesses supported by over 17,000 staff, making the case for better brand alignment, according to Brisbane Airport CEO and managing director, Julieanne Alroe. “Despite the location being widely recognised as ‘Brisbane Airport’ since the opening of the site 20 years ago, there remained some inconsistencies and confusion around issues such as official locality guides, maps and postal related services,” Alroe said.
“As such, Brisbane Airport warrants this formal recognition as an independent suburb, more importantly, as the airport community and tourism numbers grow, it will assist with navigation to the airport and further support our request for a post office on site to service this growing population,” she added.
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