Tiger teams with the Tigers

written by australianaviation.com.au | June 6, 2011
A Tiger A320 at Sydney. (Seth Jaworski)

Tiger Airways has announced a sponsorship deal with the Wests Tigers NRL team for the duration of the 2011 season, becoming the official airline partner and home match sponsor for tonight’s clash with Newcastle at Sydney’s Leichardt Oval.

“There are obvious Tiger ‘challenger brand’ synergies, but the association also makes sense given the number of flights we have in and out of Sydney on a daily basis, making Sydney a virtual hub for Tiger Airways,” Tiger head of marketing and communications Vanessa Regan said.

Wests Tigers general manager, Sales and Marketing, Brett Clarke said the club looked “forward to working with Tiger Airways for the remainder of the 2011 season with a view to a continued association next year and beyond”.

Advertisement
Advertisement

Did you know that Australian Aviation Magazine comes digitally? Subscribe to Australian Aviation’s digital magazine for just $59.95 a year! Our app is available on mobile, tablet and PC devices! Subscribe now at australianaviation.com.au.

Each day, our subscribers are more informed with the right information.

SIGN UP to the Australian Aviation magazine for high-quality news and features for just $99.95 per year