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British Airways has placed its new first class product into service, initially on services from London to Chicago.
The upgraded suite includes a 60 per cent wider bed at the shoulders, personal wardrobe and electronic blinds, leather bound writing table and a 38cm personal IFE screen. Also included in the suites is a buddy seat, allowing passengers to dine together.
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British Airways’s head of customer experience Mark Hassell, said, “We have contemporised first and created an intimate private jet experience onboard. We have resisted gadgets and gimmicks and focused instead on simplicity and quality. Every feature has been carefully considered and researched to ensure we are giving our customers what they want.”
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